Glossary of terms used on this site
Glossaries
| Term | Main definition |
|---|---|
| Media Kit |
媒体资料包
|
| Media List |
媒体名单
|
| Media Monitor |
媒体监测
|
| media planning |
媒介策划
|
| Media Relations |
媒介关系
|
| Media Research |
媒体研究
|
| Media Tour |
媒体拜访或媒体外出巡游
|
| media vehicles |
媒介载体
|
| Meeting Agenda |
会议议程
|
| Meeting Minutes |
会议记录
|
| Merchandise |
促销物品
|
| Methodology |
方法论
|
| MI（Media Index) |
企业媒体声望指数
|
| Micro environment |
微观环境
|
| Mindshare |
品牌影响力份额
|
| Miscellaneous |
杂费
|
| Mission statement |
企业使命说明书
|
| Monopolistic competition |
垄断竞争
|
| Moods |
情绪
|
| Moral appeals |
道德诉求
|